For a considerably long period, Google happened to provide new sites with a temporary boost, known as "fresh boost" or “new site bonus.” But recently this search giant seems to have set a new trend in place for Search Engine Page Rankings (SEPRs). It was found that that Google SERPs of brand new sites turned out to be pretty pathetic after the initial glorious days at the top of the search rankings. This phenomenon is popularly referred to as Google's Sandbox....
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The introduction of "pay per view" entries with major search engines and indices has created yet another challenge for the web master with a tight budget. It has been difficult enough to get our web pages a decent ranking and now we are faced with the prospect of having to spend more money in order to get noticed. The multinationals may have huge reserves of funds for this type of marketing, but most of us tend to rely on more manual means to promote our web sites. This is extraordinarily time consuming. So, is the "pay per view" method worth it for the little guy?...
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Search engine optimization, or SEO, is one of those fancy terms that tech people throw around to make themselves seem smarter than you. While it's true that the deepest intricacies of SEO are mind-bogglingly complex, few if any human beings actually understand them. The basic tenants of SEO, however, are fairly straightforward, so you probably don't need to pay an SEO Specialist to optimize your site. You can do it yourself!...
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